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December 18, 2017

PLAYA DEL CARMEN, Mexico and MCLEAN, Va. - Experience both the colors and culture of Playa Del Carmen while enjoying exceptional service and innovative gastronomy at The Fives Downtown Hotel & Residences, Curio Collection by Hilton. Marking the first Curio Collection property in the country and Hilton's first hotel in Playa del Carmen, the boutique hotel features 93 contemporary guest rooms, a rooftop infinity pool overlooking the Caribbean Sea and four dining outlets, including an authentic tequila bar with more than 100 different tequilas and mezcals.

"The opening of this distinguished hotel marks the debut of the Curio Collection brand in Mexico and further expands our presence in this important region," said Mark Nogal, global head, Curio Collection by Hilton. "From its culturally-inspired design to its lavish amenities, the hotel was hand-picked to be part of our global collection of remarkable independent hotels. The Fives Downtown reflects the diverse people and culture of Playa del Carmen - truly embodying the spirit of its destination."   

Located at Avenida 10 Norte and Calle 2 in Playa del Carmen, The Fives Downtown Hotel & Residences is located two blocks from the picturesque Playa del Carmen beach and offers convenient access to the area's top attractions, including Tulum, Chichen Itza and Coba, as well as Xplor Park and Xcaret Park. Guests can also visit the shops and restaurants along Fifth Avenue, just a block away from the property.    

Designed by architects Gabriel Téllez and Erick Alcalá, with interiors by Mario Téllez Gurbina, the hotel design is inspired by traditional Mexican decor, translated into a contemporary and authentic retreat for travelers. The hotel's stylish guest rooms feature authentic Mexican design details accented with vivid colors and natural textures inspired by the Caribbean Sea and the region's jungle and cenotes. Guests can relax on private furnished balconies or terraces, as well as enjoy the hotel's courtyard, featuring a vertical garden and modern artwork from renowned international artists.     

"As the first Curio Collection property in Mexico, we are delighted to welcome guests to The Fives Downtown Hotel & Residences," said Julian Smaldoni, general manager, The Fives Downtown Hotel & Residences, Curio Collection by Hilton. "With our upscale accommodations and thoughtful amenities, as well as our unbeatable location blocks away from the Playa Del Carmen coast, the hotel offers guests the best of the city and sea and showcases the unparalleled hospitality supported by Hilton."    

Upscale Guest Amenities

  • Purobeach - A rooftop oasis overlooking the Caribbean Sea, Purobeach offers a beautiful 50-meter infinity pool, cabanas, massage services and a restaurant boasting international cuisine that takes guests from Miami to Marrakesh to Melbourne. At night, lounge music and mixologists' creations will set the mood for entertainment.
     
  • Fitness: Guests can take advantage of the on-site 24-hour gym's state-of-the-art equipment. At an additional cost, guests may also request a certified Technogym personal trainer and yoga classes.
     
  • Meetings & Events: The property features just over 900 square feet of flexible meeting space for up to 120 attendees, a boardroom for 12 and a main meeting room bathed in natural light.

Innovative Dining Options 

  • El Tigre - With local, handcrafted beers and more than 100 different tequilas and mezcals, El Tigre offers an authentic tequila bar experience. Guests can share tapas while the bar's tequila master guides them through the vast menu.
     
  • Mercatto - A vibrant, sharing-style Italian restaurant, Mercatto serves healthy breakfast options and shared plates for dinner with an excellent selection of wines and craft beers, direct from the open kitchen.
     
  • Marley's Coffee - The shop offers a wide variety of coffee, tea and pastries.  

To learn more about The Fives Downtown Hotel & Residences and to make a reservation, visit the hotel's website at www.thefivesdowntownhotelplayadelcarmen.curiocollection.com. Media may access high-resolution images and additional information about the hotel at news.curio.com/fivesdowntown.   

About Curio Collection by Hilton

Curio Collection by HiltonTM (curiocollection.com), launched in 2014, is a global portfolio of more than 35 remarkable, upper upscale hotels and resorts handpicked for their unique character and personality. Curio Collection properties appeal to travelers seeking one-of-a-kind discoveries and authentic experiences, all backed by Hilton (NYSE: HLT) and its award-winning Hilton Honors program. Read the latest Curio Collection stories at news.curiocollection.com, discover Curio Collection destinations through Cities by Curio itineraries at citiesbycurio.com and connect with the collection on facebook.com/curiocollection, instagram.com/curiocollection and twitter.com/curiocollection.

Contact: Kandu Tapia

kandu.tapia@hilton.com / +52 1 55 5213-5061

About Hilton

Hilton (NYSE: HLT) is a leading global hospitality company, with a portfolio of 14 world-class brands comprising more than 5,100 properties with nearly 838,000 rooms in 103 countries and territories. Hilton is dedicated to fulfilling its mission to be the world’s most hospitable company by delivering exceptional experiences — every hotel, every guest, every time. The company’s portfolio includes Hilton Hotels & Resorts, Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Curio Collection by Hilton, DoubleTree by Hilton, Tapestry Collection by Hilton, Embassy Suites by Hilton, Hilton Garden Inn, Hampton by Hilton, Tru by Hilton, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages an award-winning customer loyalty program, Hilton Honors. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose exactly how many Points to combine with money, an exclusive member discount that can’t be found anywhere else and free standard Wi-Fi. Visit newsroom.hilton.com for more information and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube.

Contact: Emily Montgomery

emily.montgomery@hilton.com / +1 703 883 5257

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