Polyu School Of Hotel And Tourism Management
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PolyU Study Finds How Hotel Loyalty Programmes Can Boost Brand Relationship Quality
February 28, 2018
Well-designed hotel loyalty programmes can increase members’ satisfaction and improve the quality of their relationships with the associated brands,...
PolyU Study Finds Russian Tourist Satisfaction Hinges on Hotel Features
January 25, 2018
The majority of Russian tourists are highly satisfied with Hong Kong’s upmarket hotels, according to the findings of a recent study by Dr Denis Tolkach...
PolyU Study Finds Focus on Accessibility Key to Exhibition Market Development
December 27, 2017
When choosing whether to attend an exhibition, exhibitors will go almost anywhere there is potential for successful business but visitors prefer destinations...
PolyU Study Reveals Surprising Source of Unethical Tourist Behaviour
October 30, 2017
Judgements about ethically unacceptable behaviour may vary amongst cultures, and Western tourists are more likely to engage in such behaviour when on holiday,...
PolyU Receives Donation from Zhejiang Drore Technology to Advance Hospitality and Tourism Education
September 27, 2017
The School of Hotel and Tourism Management (SHTM) at The Hong Kong Polytechnic University received a donation of HK$1.08 million from Zhejiang Drore Technology...
The Honourable Sir Michael Kadoorie Bestowed SHTM Lifetime Achievement Award
September 25, 2017
The Honourable Sir Michael Kadoorie, GBS, L.L.D.(Hon), DSc(Hon), Commandeur de la Légion D’Honneur, Commandeur de L’Ordre des Arts et des...
PolyU Study Finds Room Attribute Preferences Vital to Hotel Profit Maximisation
September 14, 2017
Hotel managers need to understand the value that customers place on particular room features and charge for them accordingly, argue Dr Lorenzo Masiero of the...
PolyU Releases Report on 2016 Tourist Satisfaction and Tourism Service Quality Indices
September 12, 2017
The 2016 PolyU Tourist Satisfaction Index (PolyU TSI) and Tourism Service Quality Index (PolyU TSQI) show general increases compared with the 2015 results,...
PolyU Study Finds Understanding Travel Needs Can Help Improve Elderly Quality of Life
August 31, 2017
Identifying the travel needs of different groups of elderly people in Hong Kong is the first step in providing appropriate services that can improve their...
PolyU Study Finds More Knowledge Needed of Muslim Tourists’ Requirements
May 18, 2017
Although Muslim tourists constitute a large and growing sector of the travel market, greater awareness is needed of their specific requirements according to...
PolyU Study Finds Package Tours Limit Tourist Satisfaction
April 26, 2017
Package tours can result in low tourist satisfaction even though they are economically advantageous, according to a recently published study done by Assistant...
HNA Hospitality Group Gives Boost for SHTM to Advance Hospitality Education
April 20, 2017
The School of Hotel and Tourism Management (SHTM) at The Hong Kong Polytechnic University (PolyU) is pleased to have received a RMB300,000 donation from the...
PolyU Study Finds Social Media Critical for Overseas DMOs in China
March 29, 2017
Overseas destination marketing organisations (DMOs) wanting to improve their marketing strategies in China should consider expanding their social media...
PolyU Study Finds Chinese Hotels Must Act on OTAs
February 13, 2017
13 February 2017 - Hotels in China have “little negotiating power” with online travel agents (OTAs) and could do more to resist their increasingly...
PolyU Study Finds Context is Key for Mobile Travelers
November 29, 2016
With travellers’ behaviour becoming ever more dynamic and socially connected through the use of mobile technology, tourism practitioners stand to benefit...
PolyU Study Finds Hong Kong to Feel Pressure from China’s Free Trade Zones
October 31, 2016
The further development of China’s new free trade zones (FTZs) is likely to affect Hong Kong’s tourism industry in various ways, according to Ph.D....
PolyU Study Finds Tourists Resilient to Hong Kong Weather
September 20, 2016
Tourists are quite resilient and rarely change their plans when they encounter poor weather while visiting Hong Kong, according to Professor Bob McKercher of...
PolyU Study Finds Internet Travel Planning at Saturation Point in US
August 16, 2016
Use of the Internet for travel planning in the US market has reached saturation point but there are still opportunities for growth, according to Dr Dan Wang of...
PolyU’s SHTM and TCEB Signed MOU to Promote Educational and Research Collaborations in MICE Industry
May 26, 2016
The School of Hotel and Tourism Management (SHTM) at The Hong Kong Polytechnic University (PolyU) and Thailand Convention and Exhibition Bureau (TCEB) have...
School of Hotel and Tourism Management Successfully Hosted Student-Run International Conference
May 25, 2016
Fifty-three undergraduate students from the School of Hotel and Tourism Management (SHTM) of The Hong Kong Polytechnic University (PolyU) formed an organising...