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Using Loyalty Programs as a Tool for Brand Education
August 23, 2017
By Larry Mogelonsky, MBA, P. Eng. (www.hotelmogel.com)
An old school sales technique that today is considered somewhat exploitative and sleazy may in fact...
Hospitality, Meet the Digital Age: Three Ways Hotel Loyalty Programs are Improving
May 2, 2017
By Marc Berman
Does anyone remember what it was like to plan a trip before the days of the internet? Travel agencies were our best friends and we got around...
Cloud5 Expands Direct Reservations Services with New Contact Center in Puerto Rico
March 2, 2017
Multicultural center combines near-shore cost efficiency with superior process to deliver highest conversion rates and caller satisfaction scores
Cloud5 Contact Center Achieves Major Service Record with One Million Hotel Reservations Booked
February 9, 2017
Chicago, IL (February 9, 2017) — Cloud5 Contact Center, the only provider of reservations optimization and enhanced agent services exclusively for...
JD Power Reports Marriott Ranks First in Customer Satisfaction with Hotel Loyalty/Rewards Programs
April 11, 2014
Recommendations from Hotel Staff as well as Friends and Family are Key Drivers of Customer Awareness and Adoption of Hotel Loyalty Programs
Invitation to Participate in Research Project on Loyalty Programs
September 30, 2013
Professor Chekitan Dev of Cornell University's School of Hotel Administration and Laurence Bernstein, Managing Director of Protean Strategies, invite you to...
Deloitte Survey Finds Airline Loyalty Programs Miss the Mark on Encouraging Real Loyalty
August 20, 2013
Survey Reveals 72% of High-Frequency Business Travelers Participate in Multiple Programs
NEW YORK, Aug. 20, 2013 -- Deloitte today released "Rising above the...